Best Bots of Belgium

Applications for the 2026 Best Bots of Belgium are officially closed.

Since 2022, Campfire AI has presented the BBB report to build the definitive annual leaderboard for conversational tech. Every year, we put top-tier chatbots through their paces to cut through the noise and highlight what real AI leadership looks like.

Every year, we put top-tier chatbots to the test to highlight the absolute best digital assistants.

What happens next?‍

Submissions are locked and the shortlist has been selected. Our team is currently conducting deep-dive audits, testing performance, accuracy and user experience across all selected bots to build the 2026 leaderboard.

Winners will be announced and crowned during our exclusive Best Bots of Belgium Award Night.

What is Best Bots of Belgium?
Best Bots of Belgium is our annual report on the top chatbots.

Best Bots of Belgium is Campfire AI’s annual report and benchmark auditing top local chatbots across key UX and conversational AI metrics. It highlights leading digital assistants while providing actionable insights to help companies evaluate and optimize their conversational technology.

Until when can I submit my bot?
Pro tip: don't postpone it!

Applications close October 16th at 11:59 PM. Nobody wants to speed-run a questionnaire at 11:58 PM.

Is my bot eligible to join Best Bots of Belgium?
As much as we'd love to audit all bots, we have some restrictions.

To have your bot evaluated, it must first be registered. To ensure our leaderboard maintains its gold standard, every bot goes through a quick eligibility check before hitting the testing phase. Our team reviews entries to confirm they meet benchmark standards. Submission does not guarantee selection. Not all bots will qualify for the final audit phase.

What are the different criteria you take into account?
When auditing a bot, we check several criteria. 

To ensure an objective evaluation system, we established five core pillars: bot intelligence, conversational design, out-of-scope management, visualization, and accessibility. We believe these elements are essential to an effective chatbot.

When will the winners be announced?
We get you're excited about the winners!

Winners will be announced in February 2027 during the Best Bots of Belgium event. While the in-person ceremony is an invite-only gathering, make sure to follow our socials to catch the updates and get to know this year's winners!

Got Questions?
We’ve Got Answers

Bots we tested

and we’ve tested more than 190 over the last 5 years!

Discover our latest report →
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